The 3 Video Trends You Can’t Ignore in 2026 as a SaaS Marketer

All right so I'm gonna get started. My name is Daniel Borba and thank you guys so much for joining. I hope that you guys can walk away with some great insights. Today's session is called the three video trends you can't ignore in twenty twenty six as a SaaS marketing team and I'm going to start with a little bit of a story about us just for those of you who don't know. So my name is Daniel Borba. I'm the founder and CEO of Spark Portal and I've been in the video marketing game since twenty twelve. We worked with hundreds of marketers since then. I produced myself over ten thousand videos since then And in twenty seventeen I started Smart Portal officially. And we are a video as a service company. We only work with SaaS marketing teams and we know all things video. So with that said my plan for today is to give you guys a little bit of contextual information what's going on today, what are some of the things that are driving the need for video and the reason for some of those behaviors that we've seen change over time. And then I'm also going to walk you through three video trends that are happening and I'm gonna show you examples. I have also allocated enough time to do a Q and A so this presentation is probably gonna last about twenty-thirty minutes max. And yeah by all means if you have any questions please submit it in just raise your hand and I want this to be interactive. So once we get to the Q and A raise your hand and I'll let you ask the question and we can go from there. So I have about five trends I want to share with you guys here the data points and then I'll share the actual trends with the examples. Let's first start with LinkedIn video. So LinkedIn video has been growing tremendously. LinkedIn members are watching forty percent more video in the tab and spending two point two times more time there in that tab itself than a year ago. And that comes from Laxman. He's a senior director product at LinkedIn which I have other insights regarding this that I'll share later on. Play rates over one in five people who come across a video choose to watch it. So what this is telling us is that there are videos that are relevant to the right people which is usually your audience right that if you show them often enough they'll watch it. And so we're gonna get into some examples in a little bit. Then YouTube shorts. YouTube shorts is a huge underutilized resource. It's a huge opportunity and it's such a easy way to start increasing touch points and impressions to the right audiences. We're gonna have some examples to show you as well on that. This is more of a topic angle data point here. Fifty four percent of surveyed YouTubers, sorry YouTube users have said that they would rather watch creator commentary on events than events themselves. So what this is telling us is that and this is in line with what's going on with LinkedIn as well which is they want us to publish content that is relevant to the time that whatever is going on right now and also evergreen content. So those are the two sort of categories of video content that usually perform well. The evergreen content that is useful for the next eighteen months or so and then content that is relevant to the week or the two weeks that that we're currently find ourselves in. Then sixty one percent of B2B marketers expect their organizations investment in video to increase in twenty twenty five. So this is from twenty twenty four to twenty twenty five. We still haven't seen twenty twenty six data for twenty twenty five because a lot of reports are still coming out. But what this is telling us is that there's a lot of people, lot of marketers trying to invest more in video but one of the things that we've noticed is that it's really hard for them to scale and so this is what we're gonna be discovering today is what are those initiatives, what are the three initiatives that you can start from the get go without having to invest a ton more money and you can build a case to get more funding for video, right, more budget. The last slide here that I have in terms of what's going on today with video is this slide right here and I'm gonna walk you through each one each point. So short form video is very important both on LinkedIn, website and also YouTube, right. So those are the three places that for B2B and SaaS that makes sense just to leverage video. And by the way, I don't know if you counted as a place but if you do any anything, any content that any sales enablement content library that you have also short form video does very well through that channel. Another factor that you have to account when you think of producing video and thinking about video is that the LLMs are now starting to see into video content. And so when you publish a video through Wistia let's say on your website LLMs are starting to see into that content and so they can reference it to your audience through their inquiries through JGPT and Claude and all those LLMs. We're expecting to see more of that so that it's an easier prompt right a better experience for the user to be able to actually see into the video and once that happens it's going to be even more relevant to create video. Alright so then the next thing is relevant as well because YouTube shorts like I said earlier is becoming a huge underutilized opportunity to create additional touch points and also to understand your audience better. Okay, because it's a lower lift opportunity for you to publish video content and it allows you to see into your audience to see which one performs the best because you can post from one topic you can post it in several ways and then you can clearly see which one performs better to double down on that. The third point here is in platform video conception. So what we're seeing is that LinkedIn, YouTube, Wistia and all these other platforms where you publish video they're giving priority to the in platform experience. So this is a double edged sword because if we post on LinkedIn it means that LinkedIn is gonna grab a video and publish it and distribute it right. But it also means that we have to make sure that video is specifically made for that platform. So if you have an explainer video then you need to make sure that is tailored for LinkedIn, YouTube and then also your own way. And so that creates a little bit more work. At the same time it works in your benefit because you get the distribution free. Alright, so there are some algorithm changes too that are happening especially on LinkedIn that should be taken into account. LinkedIn wants you and I to share more content, video content specifically that is not as polished. They want you to share content that is more just raw and now with a lot of high production value. The reason for that is because they want to prioritize personal accounts over company accounts. And again, I'll show you some examples of how we're doing that with the videos. And then the last thing is just because we're making the case for short form video, long form video does not mean that it's out right. In fact it's in. So if you pair the LLM what's happening with the LLM and then if you pair this with long form video now you have a powerhouse. So because the algorithms and the LMs are getting smarter they can actually do all the heavy lifting research and reference specific questions for different prompts, right. And so long form videos are becoming more important especially when it comes down to libraries and resource centers. So to wrap all this up and to show you some data, it's not data but it's some validation here. We're starting to see this change affect marketing strategies. As you can see here, we worked with this client and the orange is non video interactions or views if you will or impressions. This is all organic content. As you can see we're starting to see a shift that started in earlier twenty twenty four to video. Now granted the shift to video started a while back but what I'm trying to say is this is very representative of what we're seeing in the market which is since twenty twenty three-twenty twenty four the marketing teams now are trying to invest more in video because they notice that it's becoming better vehicle to get more attention from their audience. And so this chart shows you clearly that non video content is just staying stagnant. You're not gonna grow very much. Video is the vehicle that allows you to really start to stack up more impressions and more touch points. So I promised you three initiatives I'm gonna walk you through five to six. So let's start with the first one. In fact I'm gonna stop sharing and I'm gonna share my whole screen so that you guys can see some of these examples. There we are. Alright what we're seeing here is we are self shot event videos from LinkedIn. Now before you cringe let me explain what this means and what it is and how it fits. This is the most engaging video content that you can create. Why? Because it's low effort and it's very raw. It looks raw, it doesn't look highly produced but it's very engaging because it brings everybody around something that's going on in today's world. So what that means is when you go to an event or when you have something happening in your industry, creating a piece of content that is very quick is very important and the algorithms value that especially LinkedIn. And then not only that but then you can also repurpose that content for things like newsletters right where you can reference it back and say hey last month we were this event and here's a little recap or here's a little here's what we did and you could just reference it. So the process for that is you first you assign somebody at that event and most companies usually have a booth or even just a have a couple of salespeople attend the event. All you do is maybe do a quick ten second walk through of the floor and you capture that video and then you just edit it and on the phone you can add a music using CapCut or even the Apple iPhone editor and then you just publish it on LinkedIn. And so let me show you an example because you may be saying that you're like that's I don't know about that. I'm not sure our brand could do that. Let me show you an example so that you can see that companies are doing this and they are increasing their engagement. So look at this, this company did exactly that they took our advice and they created just a simple just this video they just added a little text, right? And that's what it is to it, right? So most marketing teams usually host two or three events a year so this is something you could do quickly and look at the engagement right. So everybody in the company rallies behind this and it gets reposted. So there's a lot of opportunity here to create low effort, high reward video content. Okay, so that's number one. Number two, webinar clip extraction. Now this is not nothing new but the reason why I want to talk about this is because it doesn't get approached the proper way all the time. And so when we come in, when we work with a client usually they're just taking clips and they're not being very strategic with it. So I'm hoping that this process can help you approach it with a different mentality. And so it's really the most the easiest way. And so what you do is you have your webinar that you host and before you just extract clips what I recommend usually is get together with whoever is hosting the person that is hosting the webinar and planning it and producing it and see if you can adjust the webinar so that it can lend itself for more clip extractions. Because there are people that are gonna join the webinar, watch it and then rewatch it later. But there are a lot more people that if you extract four clips you can show it on social media and even also on your website that can interact with that content through repurposing. So with that in mind you get together with the person that is hosting the webinar and you say hey how can we create segments? Q and A segments for example are great for this cause each question could become a clip. Maybe you can create additional segments that are specific to pain points or specific to features and then you could repurpose that for social media. So the process there is really you record the webinar, you identify four to six different snippets and usually you want them to be less than sixty seconds. Now you don't want them to be complete thoughts. It's okay if the person doesn't finish the thought under sixty seconds because what we're trying to do is to present the provoking thought. If the person doesn't complete the thought that's okay you can always reference them to more content right because the idea of these clips is not a study that they watch the video and they go to your website. The idea is that they start becoming more familiar with the type of information that you share and they want to consume more. And so the idea is you take the recording, the transcript, you run it through Claude or ChatGPT and you say, hey please give me ideas on which clips to extract. You have someone else edit it usually you have an internal person doing this if you don't then you might have an agency or a video person or you might do it yourself. And then you take those clips and don't worry so much about making it look like pretty. This is all a very low lift. Remember that we're trying to go for raw in terms of presenting these videos. Down the line once you secure more budget you could create them with more bells and whistles and then after that you post them on LinkedIn and on YouTube and so I have an example here to show you of how we a little bit of how we approach it and how we we do it. So in this case we did vertical. We also often do horizontal. The reason we did vertical is because we're now we're publishing to both platforms YouTube and LinkedIn. And as you can see we don't we never go above sixty seconds because YouTube does not allow you to post a short that's more than sixty seconds. Otherwise it just puts it to the regular library. So essentially what we're doing here is each other. We take the clip. We take the clip. We a lower third, a title that sticks on that stays there, branded background and then just the baked in captions. It's very important for LinkedIn and for YouTube, baked in captions and that's basically it guys like it's really it's not like we don't overdo it because remember these are low effort opportunities that give you clues into where should you be spending your more of your budget in higher production value stuff. Alright, so moving on a little quicker because I know I'm falling behind here. Promos and hype sizzle. So for this one I'm going to show you what I mean because usually people are like, what is that? So the promos and sizzles and hype videos are like high energy text only music animations with a lot of energy basically to announce something or to tease something into announcement. So in this case it's an example from KeyBank announcing a market research that they do report and so we usually tease it up with this sort of video content. As you can see, this is only fifteen seconds long, but now their audience loves it because it gives them a little bit of a peek as to what the report entails. Usually we try to stick to fifteen to thirty seconds for each promo. It doesn't have to promote reports. You can use these type of videos for promoting an announcement for your company. Let's say you got a new product coming out. Let's say you have an event that you're attending that you're hosting right you create a promo video. There's many different uses. The point that I'm trying to show you here is that you could create this type of video to announce stuff previously and they usually do very well both through email marketing and also through social media channels. The process for this is and this is kind of like the most exciting type of video that you could do The first two are kind of like yeah they're not like as exciting but this was okay because you get to be involved a little bit more. So what you do is you really pick three to four six major things happening throughout the year right. You don't want to just pick one thing and just try with one thing. You definitely want to try three or four times throughout the year and like I said you can pick a product launch, can pick a rebranding project, you can pick a repositioning, you can pick a new leadership announcement, you can also have it around a report that you put out or a big content piece. If you feel comfortable writing the script you can just do it yourself but if you don't feel confident in that area or if you don't have a vendor that you work with just ask Chad Gbiti or Claude to write a fifteen to thirty second high energy promo script outline and you can describe and say we I ordered something similar to this and it'll draft it for you and then you can create it from there and then you're gonna need to hire an animator of either a freelancer or obviously you can hire an agency like us or another agency and but the animation is the biggest aspect that you're gonna need there and then you're gonna bring your life to pop and then the last thing is you're gonna post and distribute it in multiple channels. You don't wanna just post it on LinkedIn, you also wanna attach it and distribute it in other channels. Give it to your salespeople, make sure you allocate enough space in your email newsletter or in your email marketing campaigns. So then that way you get more attention and more bang for that video. Okay, I have two, three more here. The video knowledge center, it's a huge moneymaker and I have several examples to show you what this is really a list of a series of videos that you go deeper into how you solve the problem for your audience, for your market. And you can keep it tactical and actually show like how to use your product and things like that. Or you can also keep it strategic and just talk about mindset shifts and how the company sees that those problems and those mindset shifts needed or necessary in the market. And so I have two examples to show you. These videos are more are usually tend to be longer so I'm not going to we're not going to watch the whole video but you're gonna get the gist of what we're doing. So the first example is an example from Dunmatics. They have multiple sub products under their brand and so they create Academies Resource Center which is usually the product person walking you through how to do something. So it's kind of like a demo video. In this case about eight minutes long and what we do is we create a logo intro with the name and the title of video and then we launch into we just launch into the demo of the presentation that they did. After the presentation we just add a logo outro and that's it. Now let me show you the other example. The other example is more around strategic sort of mindset shift stuff. There's a video for Ovation CXM and so in this case we used animation a little bit more polished and so because we're trying to educate the audience on new concepts that they're not just evident through showing them like step by step with a demo. Yeah, so as you can see here we rely heavily on animation and I'm gonna speed up here through so you can see but essentially we show them the mindset shift on how to really achieve some of those results. The whole point here is to create a resource center library and usually we suggest to start with six to nine different videos. Usually your product person can record and so this is the process that we follow. So first you're gonna find the best questions and answers or the best mindset shifts that you need your audience to understand. And usually those are things that strong and unique perspectives and POVs that your company has, right, that are rooted in your product in the positioning of a company. And so once you have that list then you create the boring, what we call the boring video. And if this is you can do this in a Q and A with the CEO for example, if you have a small company or if you have a larger company you could have a product person have them record the demo walkthrough or if you have an account executive maybe you can go different ways. The idea is to create a library of unique point of views that are gonna be useful for your audience, for them to self educate. And then you're gonna basically the simplest way possible and I love the word slap a logo because that's really how it should be done that you don't get bugged down by the production because that's one of the biggest problems that companies have is like they get bugged down by the production value and then they end up not doing anything. But essentially you slap a logo in the front, the title of the video obviously and then a logo outro and that's basically it. And so now you have a library, resource library and then you publish them on the website. That's literally it. Okay, alright so let me go to the next one here. We also have event interviews. This is like one of my favorite projects because this is where your brand can be human right. This is like one of the most unique opportunities. You can create a competitive advantage if you create this type of content because not most a lot of brands are not willing to do this. And a good way to do this is you can have somebody that's attending the event like a salesperson or someone else to go and do these like street interviews. I'll show you the process but at first I want to show you the video so they can get an idea of what we're talking about. What's the craziest thing that's ever derailed one of your projects and how did you fix it? One is a labor. Thankfully, we had a great team and they stepped in while I woulda had a baby. Okay, so support system. One hundred percent. Having teamwork that you're all connected and understanding the overall arching goal of your project. So when resources do, you know, happen to fall out, you can fill in. Alright, so this is a project we did for OnePlan. They're a project management company and so essentially you make a list of people and questions you want to ask and usually we suggest to start with three or four questions. I think ten is too much. I would say anywhere from three to six questions that you can ask everybody. Obviously these are questions regarding your industry. These are questions that you got to contextualize into what's going on in today's world. And then after that you get an iPhone microphone. You could record this without a microphone but we suggest to get a microphone and then that's it. You just interview people. You basically go to them each one and say hey would you be willing to do an interview? And most people are, you'd be surprised how willing they are to participate. You also need to get a release form, which is a simple form that you can just have everybody fill out so you have the permission to publish a video and then that's it. You can use ChatGPT or Claude to get the transcripts and put together a series of collages or you can do individual Q and A's right. Each question becomes its own clip like we just showed you But essentially you can do like dozens of videos. If you do four questions right and you interviewed four people you essentially have four times four essentially have like opportunities for twelve videos like at least. Because by the time you combine each one and each question could be each question could be its own video. That's a ton of video content you can do and again you could republish this on LinkedIn and also on YouTube shorts. And then the best performing ones you can always share them on your newsletters just to keep the brand alive. And then again this is a play that we use to kind of create content for the next quarter or two right. It's not something that you gotta do and publish it like the right after the event. No this is something that's is evergreen for the next three or six months usually. Sometimes even the whole year. Alright the last thing is gonna be case studies. So the biggest issues are clients and companies like you guys usually run into is that you get too hung up on the production value and then you only record one or two case studies a year because yes, if you hire a videographer, if you have to plan and secure the person, have them fly in, it's just a huge monster. But if you find a solution that you can use remotely, I mean you can record eight, twelve, ten, fifteen case studies a year. And so anyways we did this for them and this is a two or three minute video that we did but essentially we use graphics to increase the production value as you can see here. Our process for this I'm gonna spare you guys from watching this whole video but essentially as the person is talking we show graphics and lower third more quotes just to keep it moving along and usually from one interview we take one two or three minute video and then we also take four to six sixty second clips or less. Again because we want to keep feeding that YouTube channel and the LinkedIn algorithm as well. Alright so the process for this is very simple. You make a list of customers and also the questions you want to ask them. For case studies you definitely want to get a list of questions that are specific to the customer so you can have set of questions that is for everybody that you can continuously use as your lowest bar that you can always ask them but you would definitely want to customize the questions for the specific customer. And so that means you're gonna have to get together with your account rep depending on what how large your company is right. Then you're gonna get a Riverside subscription. Riverside could be intimidating because you're like oh my gosh another two it's only thirty dollars a month a whole year three hundred bucks but it's if you can record twelve ks studies that'll be awesome information for your team. Even if you don't even if you don't publish any videos and you strictly use that to inform your positioning, your marketing, and your messaging that's huge value right. That's a huge value. So once you get a Riverside subscription it's very intuitive it's no different than like hosting a webinar on zoom or something like that. It's literally the same. The reason why we suggest recording remotely through Riverside is because it gets better quality recording instead of zoom. Zoom is it compresses the video too much it's not that great. And then after that you interview the people and literally you could just come up with the questions and ask the questions to them and then let them answer. The beautiful thing about Riverside is that you have seen how in Zoom it you only have one recording with everybody's all the audio just like mumbled together. With Riverside each audio gets recorded separately so you could just remove your video and your audio so it's just the audio of the person answering the questions. So it makes it much easier for post production processes. It also makes it easier for uploading it to Claude or ChatGPT and have it analyze the question. It spit out information for you to edit and create the videos. And then again this is something that you can post throughout the year. If you do four interviews of thirty minutes right that's two hours of content that you can repurpose and if you ask each if each case study you ask them six questions It's a similar concept as the street interviews that I was showing you. You have four times six that's twenty four videos like clips. Then you still have the four two minute edits and in addition to that you could create a ten minute version of that interview and post it in your resource library so that now going back to the LLM stuff that I was showing you remember the LLMs are going to be able to see into video so once like it's not going to matter sometimes you're going to have to create video content for the LLM not so much for the consumption of the person so that they can find and relate it back to the inquiry. And so in today's world yeah it doesn't make sense to have a ten minute case study but next year in twenty twenty six, twenty twenty seven it's gonna make a lot of sense because the person is not going to be watching the video. They're just gonna say to Chad GBT or Claude, hey are there any companies that have struggled with this specifically and the LLM is gonna contextualize all the case studies and it's gonna relate it back and say yes actually there's this company that they have a case study and they specifically use your terms that you search for. Again the opportunity here is huge. Alright I'll be happy to answer questions about how to really get these programs off the ground. I hope you notice that you don't have to start with high production value video. You have to first maybe start low, approach it with a scientific approach. Let's test this first without investing a lot of time and effort and then once you build a case then you invest the money, okay. So I have some questions coming in here. It says do you use After Effects to develop the animations? Yes, we do use After Effects to create the animations but there's also other ways that you can do this with Canva for example. We've seen our clients use Canva before for the stuff that we were talking about the event for example. You could use Canva for that. Grab the video, upload it to Canva, add a music and you can add title cards and even some transitions in Canva. So there's opportunity there. You're just gonna need an internal resource for that like somebody that can figure that out. Stephanie Nardone says can you clarify something? You mentioned platform give priority to in platform videos. Does that mean that videos that are directly uploaded rather than sharing a link? Short answer, yes. When you upload a link to LinkedIn, it doesn't publish, it doesn't distribute it to as many people. So remember this is a shift that is happening across the board. These platforms want you to spend, wants the users to spend time on the platform. LinkedIn says to you, Hey Stephanie, if you want me to distribute a video to as many people as possible, I need you to post regularly and I need you to post native content here. Don't require people to go somewhere else after they watch your video. And if you do that, LinkedIn is gonna reward. It's gonna give you more distribution. Now, another thing too is a workaround that I've seen using LinkedIn and this is not particularly to video but it is irrelevant. If some people, if you have a link that you want people to drive people to something, post the image and the text and do not post the link in the text section of the post. Just post it as a comment, okay. That way the algorithm doesn't punish you as much. Hopefully I've answered the question. If I didn't answer make sure you ask a follow-up and I'll answer it. Okay, Mohammad Afren, does video quality in terms of HD two ks, four ks matter on a platform basis? This is a little bit of a caveat question here, little bit of it depends. But essentially what we do is HD is good but remember that the definition is not as important if the original recording was not in HD. And so I would have to ask you some follow-up questions to give you like a proper advice on this but essentially HD is more than enough for anything. Now if you're going to record a live interview with like cameras, we usually recommend to use four ks because with four ks it allows you to widen up the shot a little bit so that you can use it as a you can zoom in and not lose any quality when you're editing afterwards. So hopefully that's your that question. Alright, Hello great webinar Alejandra says with this. Have you learned from sales to build scripts? Have I learned from sales to build scripts? I'm not sure I understand your question but it would essentially I think what you're asking is if you should rely on sales to build their scripts. Not really. I think marketing should create the scripts. I think that scripts are very important for explainer videos and solution and feature explanations and things like that and also for thought leadership maybe it's important to have a script so it always depends if your subject matter expert needs a script. Some subject matter experts rather not have a script, some do so it depends on who's going to be recording the script. If you're saying talking about a script for an explainer video for example yes but I would say ask yeah ask your salespeople what terminology they're using and what questions they're getting to inform the script. Mohammad our follow-up question what's the best tool for breaking big thing captions? Oh so like I said before we use After Effects and we use Descript and what we usually recommend is pick a style that is standard like a black box with white text on top or something like that. Try not to brand the captions because then it becomes a little overwhelming and distracting. We usually just recommend just to keep it plain basically and also a little tip here if you if this is something that you're doing yourself make sure or that you're having someone else do make sure that the the person is right here for example, so you see me right here so make sure that the person has enough headroom so that you can put the captions right here like by the neck or below the neck because if you put it by the chest it's gonna compete with the title and the some of the buttons that you see when people consume the videos social specifically. When it comes to captions on video horizontal on the website that's really not really a problem. You could put it right there by the chest. Yeah. Okay, have you done FAQ on video or videos based on the most common objections of the product? Yes. So this right here you can create a series alone on this and this could become your Q and A on your website. Now granted some companies are hesitant to do this because they're like no we want people to reach out to us and to the sales people can talk to but it always depends so I usually have people on both sides. No we don't post pricing and we don't post questions and then on the other side you have people that say we give it all away. With that in mind I would say the best way to try this is to go the social media approach and create maybe a list of six to seven to nine different questions that the thought leader can answer as a FAQ video. Why do we do this as a company or why is this our position? How does it work when it comes to this industry? Like you can come up with questions and then put those on social media first as clips and then based on the performance you can determine whether it would make sense out on the website or not. But yes Alejandra FAQ on video is a huge opportunity. Alright Stephanie, Nardone, the chart you shared was showing investment in video results, the clients received from video versus non video? No, no. Sorry, I'm so sorry about that. So this chart right here, Stephanie, is that what you're talking about? It's really showing impressions and touch points. So as you can see in twenty twenty three, they started tracking their views like website, like every anytime they posted a blog post or social media posts or something like that, they track their views. Okay. And they kept track of all that stuff for the static content, not video content. But then they started investing in video and this chart does not show the investment in video. This chart shows the amount of impressions total and so as you can see or sorry the views or interactions that the audience has had with yes yes sir result there you go. Okay cool. So, as you can see what this chart is showing you is that it's much you're gonna get more impressions and more touch points and more engagement from video doing video initiatives compared to non video initiatives. For example, when you come up with a report, you could create a report and people will consume it. But if you create video around that report, most likely by the time you account all the interactions, impressions, engagements, all that stuff, you're going to see the video took like the like it was the most meaningful one and it's like half of it. And in addition to that, you will also see that it was the most influential in helping close deals because people will bring it up. But oh yeah, saw that report and blah blah blah blah blah and then you start to hear that repeatedly from your prospects and people that are in your pipeline. Oh Oh yes, oh my gosh, I saw that video that was really cool and they'll keep mentioning the videos even though they've consumed the report, they'll mention the video why because video it's it gets more attention and more engagement. So thank you guys so much. I hope I've answered all your questions. These are great questions. Thank you guys so much for joining and I'll see you on the next one. By the way, I will send out the slides and with the examples and I'll send you guys the recording as well. I'm hoping tomorrow if not probably next week so stay tuned. Bye bye, y'all.