Quick gut check: When was the last time you actually looked at your resource library or blog and thought, "this is working"?
Most SaaS marketers have dozens (sometimes hundreds) of blog posts, guides, and resources scattered across their site. No structure. No system. No clear path for the reader.
And now, the rules have changed.
Your buyers are asking AI for answers before they ever Google you. If your content isn't organized in a way that LLMs can find, understand, and trust, you're not even in the conversation.
Hoping that more blog posts will fix the problem won't cut it. You need a system.
This live session with Amy Tarkington, Founder & CMO of Chien Industries, and Daniel Borba, Founder & CEO of SparkPortal, will show you exactly how to build one.
Amy spent a decade in B2B corporate driving a 206% boost in click-through rates and tripling revenue from resource hubs. Now she builds LLM-ready content systems for brands that want AI to cite them, not their competitors. Daniel works with SaaS marketing leaders every day on content and video strategy, and will be bringing their most common challenges into the conversation.
Register now & you’ll learn:
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- Why you can't "optimize for AI" on top of content chaos
- GEO vs. AEO: the two AI search battlegrounds you need to know
- The pillar-cluster framework for building a hub LLMs actually trust
- Architecture, authorship, and scannability: a micro framework for every asset
- Real B2B examples of what works (and the mistakes making your content invisible)
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Save your spot and learn how to build a resource hub for AI search before your competitors do.