Skip to main content
SparkPortal Show - Guest Dan Malgran. Video Isn't a Channel, it's a System.Podcast
May 20, 2026

Video Isn’t a Channel, It’s a System

Steno VP Dan Malgran shares his B2B video marketing strategy: how his team made 170+ videos in a year by treating video as a system, not a single tactic.
SparkPortal Show - Guest Sherri Schwartz. From Rebrand to 200+ Videos a Year - A SaaS Marketing PlaybookPodcast
May 20, 2026

From Rebrand to 200+ Videos a Year – A SaaS Marketing Playbook

The SaaS marketing playbook behind OvationCXM's rebrand, 200+ videos a year, partnership wins with IBM, and ranking on AI LLMs.
SparkPortal Show - Guest AJ Wilcox. How to Build a LinkedIn Video Ad Funnel That Converts.Podcast
April 27, 2026

How to Build a LinkedIn Video Ad Funnel That Converts

Learn how to build a LinkedIn video ad funnel that converts B2B SaaS buyers. AJ Wilcox shares the 3-stage framework his team uses to cut CPCs by 2/3.
SparklogoPodcast
July 16, 2023

Building an Efficient Video Content Engine

The Six key skills necessary for ramping up video content production. Mindset shifts in video content strategy, including thinking in terms of programs rather than individual outputs and optimizing for…